SEO Consultant
in London.

At FallingBrick, I make websites that look great and work well. But a brilliant website isn’t enough on its own. If people can’t find your site, it’s not doing its job. That’s where I come in as an SEO consultant.

To boost your business online, you need a long-term internet marketing plan that gives you the best value for money. I can create a cost-effective campaign using SEO to make your website more visible in Google searches. I can also set up a smart Pay-per-click (PPC) campaign to get you noticed in Google Ads.

Want more of the right people visiting your website? Get in touch. I’ll show you how my methods can help your business do better online.

Why You Need an SEO Consultant.

Search Engine Optimisation is vital for any business that wants to do well online. An SEO consultant helps your website show up more often when people search for words related to your business. This can bring more visitors to your site and more potential customers.

An SEO consultant aims to make your website easier to find in search results. By improving your website’s content and structure, we can boost your rankings and help more potential customers find you.

Good SEO needs constant checking and tweaking. An SEO consultant keeps up with the latest best practices and can give you regular updates on how your website is doing.

Hiring an SEO consultant can be a smart move for your business. It can help you attract more of the right visitors to your website and increase your income.

Benefits of Hiring an SEO Consultant.

Ranking at or near the top of page one for relevant searches makes your business look like a leader approved by Google. This brings more of the right people to your website.

Doing SEO well can take a lot of time and can be tricky. The main goal is to get you to the top of Google.

How I Do It.

Initial Consultation & Keywords.

Many agencies promise to get you straight to the top of Google.

But unless you’re in a very specific market, this is usually not true. Like most things, good planning leads to real results.

Before I start any SEO work for you, we’ll talk about finding the most relevant keywords for your business and market.

For example, as a freelance web designer, I optimise for “freelance web designer” which gets 7,000 searches a month. Not “freelance website designer” which only gets 140 monthly searches.

Choosing the right keywords is crucial for good SEO. I use special software to pick keywords that will bring the right visitors to your site. This will improve your search rankings and help turn visitors into customers.

On-page SEO.

‘On-page’ includes everything on your site, from what people see to the hidden code.

After you approve your keywords, I’ll check your site to make sure it’s fully optimised for these words and phrases.

Some Techie Stuff.

I’ll adjust all parts of your website, including its structure, tags, text in images, meta tags, links, and sub-pages. This makes it friendly for search engines and helps them understand your site better.

Improving a website’s metadata and on-page content is a key early step in SEO. It also helps the off-page work do better.

Off-page SEO.

‘Off-page’ SEO is mostly about creating content across the web that brings good traffic to your site. It also increases your online presence and helps your Google ranking.

I’ll also work on getting more links to your site. This includes submitting to directories, creating community websites, and using social media.

Local SEO.

As an SEO Consultant, I know how important local searches are, especially with services like ‘Google Places’ becoming more popular.

These results often bring the most relevant visitors to your site.

If you want to rank for a keyword with a location (like ‘widget shops in Bristol’), I’ll submit your site to review websites. This helps you show up in Google’s map search results.

Analysis and Reports.

The web changes quickly. I use web analytics and traffic data to keep checking how well my SEO strategies are working. This ensures my clients rank highly for all their chosen keywords.

Google Analytics lets me track how visitors use your site. I can link this to Key Performance Indicators (KPIs).

I believe in being open and clear about my SEO work. I’ll give you regular updates on your website’s ranking and performance through monthly reports. I also check search engines weekly to make sure your site appears on all the main ones. You’ll always know how your SEO is doing and where we can improve.

PPC.

As an SEO Consultant, I highly recommend Pay-per-click (PPC) advertising. It lets you quickly compete at the top of searches for the most valuable keywords.

Right now, it’s the most cost-effective form of advertising for many businesses. It puts you right in front of customers searching for services or products in your market.